February 27, 2014

Random Bits of New York

I took a mini vacation to New York for the past four days. I was too busy enjoying myself to actually take a lot of pictures. I had my packed my Canon S90 (my real camera) that I didn't even use once. These were all shot with an iPhone 5S.
Staten Island Ferry
View from the High Line
Obligatory Times Square Pt. 1
Obligatory Times Square Pt. 2
We were hungry & broke.
Best Red Door I've Ever Seen
The Manhattan Bridge Money Shot
Etsy HQ mural by Kate Bingaman-Burt
Quirky Bike hanging out at Etsy HQ
That moment when we knew our trip was over.

February 16, 2014

New in the Shop this Week: Hello Hotcakes! Card


I can't seem to stop drawing food. This week, I drew up a sweet stack of pancakes.
Hello Hotcakes! is now available in the shop!

February 11, 2014

Le Petit Déjeuner


I've been working on new drawings when I can. I'm currently obsessed with drawing food and moments in the day. I worked on a little breakfast card that's new available here in the shop.

February 9, 2014

New in the Shop this Week: One of a Kind Valentine's Day Cards

I made a few one of a kind Valentine's Day cards for the shop this week. They're available in the shop at a very affordable price of $2.



February 4, 2014

Weekly Want: BAGGU Sailor Stripe Duffel Bag

I've been itching to travel lately…mostly just wanting to take the year off to travel and draw. But being that I am self-employed, I don't yet have the luxury to do that (financially). I have also been thinking that it's time to update my luggage. For the past ten years, I've been using the same Adidas gym duffel when I travel and it's quite small. I've had this bag since high school and never had my own luggage. Most of the suitcases I owned were hand-me-downs from my sister. Being a big fan of BAGGU, I was super excited when they announced the release of their duffels. In a little over two weeks, I'm going on a mini vacation to New York and would totally love to take this with me on the trip. 
Available from BAGGU for $82

January 29, 2014

Recently Added to the Shop: Oatmeal Speckled Mittens

Lately, I've been thinking about expanding my line of knitted goodies. I decided to make a pair of mittens because they're one of the most requested items. Although they're completely unnecessary for those of us who live in LA, I made them especially for my friends who experience real winter. These are the first pair and they were super fun to make! More colors are on the way.


Available here in the shop!

January 28, 2014

Mark My Word with TypeEd

A little over a week ago, I participated in a 6-hr workshop offered by TypeEd. Based in Downtown LA, TypeEd strives to bridge the gap between design education and the strong typographic foundation every designer should have by offering classes & workshops for the masses. This particular workshop was called Mark My Word taught by Michael Stinson of Ramp Creative. Each workshop usually consists a small class size of six and range in skill level.



The first exercise was to pick a brand from a folder full of logos and alter the wordmark to change the meaning of the word/brand name. Some of the examples were Microsoft to 'Microsuck', Porsche to 'Poorsche', and so on. We given an hour and a half to come up with concepts our wordmark. Once a concept was chosen, we were given one hour to execute it. Of the bunch, I decided to go with American Express which I then transformed into 'American Depress'. 


One of my other concepts was for PowerBar which would then be 'PowerBarf'. I started drawing a 'f' just in case I finished early and wanted to do a second one.

Exercise #1 Crit
For the next (and final) exercise, we were each assigned an airline and our assignment was to change the typeface to make their existing logo look more modern without altering their symbol. I was given U.S. Airways.

When crit time came around for the second exercise, it was quite clear that we were a fickle bunch. We were each only supposed to present ONE final version, but (as you can see) we couldn't decide.

Exercise #2 Crit

Overall, it was a great way to spend the day playing around with type. The workshop was also a good reminder that I still have a few bad habits that I need to kick to the curb.

If you're looking to spruce up your type skills, check out TypeEd's Catalog for classes, workshops, and clinics.

Special thanks to Rachel Elnar of Ramp Creative for inviting me to attend the workshop.

January 9, 2014

NEW Valentine's Day Cards!

Last year, I was super late when it came to making Valentine's Day cards. I think they were added to the shop just a week before V-Day! This year, I got my act together and have two new cards in the shop & ready to ship (and with a whole month to spare!). So here they are! You can get them here in the newly revamped print shop.
Donut Love

Sucker for Love

December 31, 2013

Year in Review: 2013


2013 has been a wonderful year full of learning and growth. It has been a little over a year since I left my job designing men's socks. I spent much of the first part of the year freelancing for a range of clients only to find that I don't enjoy freelancing…or doing design work for clients in general. So I made the decision to dedicate all my time & energy to growing my own business…and I haven't looked back since.

This year I learned a lot about running a small business and accomplished way more than I ever expected. Earlier this month, my etsy shop reached 1000 sales and had the craziest holiday season ever! But this year has also been an internal growing period too, as I get used to this thing called "adulthood".

Here's a few life lessons from this year:

Know who your real friends are — I've hit that age where it seems like everyone around me is getting married or having kids. I'm in my late 20s when the party has long been over (30 is around the corner!) and everyone's living their own lives. The people I used to see all the time are suddenly unavailable (…all the time). I spent this year making new friends, reconnecting with old ones, and staying in touch with current ones. I feel like this is an important time in life to lock-in who your real friends are. They're the ones who always call you on your birthday, send you Christmas cards, or randomly text you to see how you're doing. They're never 'too busy' for you. But they're also the ones who will always be supportive of anything you do and be there for you when no one else is. These are the people you want with you all through adulthood.

Be flexible — You never know what life will throw at you, so just be open to anything and everything. Being flexible gives you room to adjust and adapt. Don't have plans set in stone because they'll just leave you disappointed when things don't go your way. Or you may come to realize that some of your plans may have been bad ideas in the first place.

Balance — Being a workaholic is too easy. Balance out work with some play. Offset your alone time with some time with good friends. If you ate a bunch of fatty junk food for lunch, maybe have a refreshing salad for dinner. When you've had a few really crazy days, it feels good to just take a day off for yourself. If you keep working yourself to the bone, you'll eventually burn out. Take the time to find your balance. It'll help reduce stress and you'll feel a lot better!

I have plenty of ideas of what I want to accomplish in 2014 and I'm excited for what's to come. I hope everyone had a great year as we say Goodbye to 2013. See you in 2014!

December 25, 2013

A Long Absence & Neko Case

It's been a really long time since I posted anything…It's been a crazy two months. Here's a (somewhat) brief recap of the past couple of months:

DesignerCon ended up being a total bust for me. I didn't even break even…I think it just wasn't the right audience for my stuff.

This year, my shop got slammed pretty hard on Black Friday – Cyber Monday weekend. In previous years, I typically get 5 orders (at most) during that weekend. But this year, I received around 30 orders from that weekend alone…and orders just kept rolling in after that. I wasn't prepared at all for something like that to happen, but it was definitely a HUGE learning experience. For a brief moment in time, I felt what it's like to be a high volume shop and it was crazy & wonderful. But it made preparing for Renegade Craft Fair very difficult; I really only had a couple of days to make inventory for both the LA and SF show. 

It was our first time doing the Renegade Craft Fair LA Holiday Market. In previous years, we did Unique LA instead simply because it was indoors. Overall, I did OK. It was definitely one of my worst holiday shows ever, but I think it was because of the weather and low inventory. It was in the 70 – 80s that weekend which made selling knits very difficult. You know it must be hot when Front Porch Pops is selling out of popsicles!

I just got back from Renegade SF on Tuesday morning. The drive back down to LA totally sucked. I was stuck in really bad traffic for the first two hours of the drive…and this was after spending 30 minutes of driving around Berkeley trying to find the freeway entrance. By the time we got back to LA, my contacts were really dry and stuck to my eyeballs. But once again, Renegade SF was awesome. It was a little slower this year compared to last year, but it was still a really good show. I think the lower turnout was due to the dates being too close to Christmas, so a lot of people were out of town or were already done with their holiday shopping.

I've been doing so much knitting for the past 3 weeks, it's not even funny. So far, I've knitted over 40 hats! (and I still have around 20 more to complete) This is the most amount of hats I have ever knitted in my life and the fact that this is just 3 weeks of work blows my mind. 

In that time, I've watched a lot of bad movies because I can't watch anything that requires me to be engaged when I knit. I've also been listening to a whole lot of music…I finally got around to listening to Neko Case's most recent album, The Worse Things Get, The Harder I Fight, The Harder I Fight, The More I Love You. This album totally wins the "Best Longest Album Title EVER" award in my book, but it's also an amazing album. I'm almost willing to say it's my favorite album from her. I constantly have this album on repeat; my favorite track being "Calling Cards". I think it's my favorite album right now because it hits me right in the heart and Neko Case just has this powerful voice that really resonates.

I should really catch up on some rest before tackling the next back of hats. Until next time, Merry Christmas everyone! And enjoy this Tiny Desk Concert featuring Neko Case.